{"id":12396,"date":"2018-02-22T09:51:53","date_gmt":"2018-02-22T07:51:53","guid":{"rendered":"https:\/\/contribyte.fi\/2018\/02\/22\/kettera-tuotekehitys-vaatii-ajatusmallin-muutosta\/"},"modified":"2019-03-22T14:51:31","modified_gmt":"2019-03-22T12:51:31","slug":"agile-product-development-requires-changing-your-way-of-thinking","status":"publish","type":"post","link":"https:\/\/contribyte.fi\/en\/2018\/02\/22\/agile-product-development-requires-changing-your-way-of-thinking\/","title":{"rendered":"Agile Product Development Requires Changing Your Way of Thinking"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;3.0.74&#8243; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;off&#8221;][et_pb_fullwidth_post_title author=&#8221;off&#8221; date_format=&#8221;j M Y&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_placement=&#8221;background&#8221; text_color=&#8221;light&#8221; text_background=&#8221;on&#8221; text_bg_color=&#8221;rgba(0,0,0,0.38)&#8221; _builder_version=&#8221;3.0.85&#8243; title_font_size=&#8221;48px&#8221; title_font_size_phone=&#8221;30px&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; title_line_height=&#8221;1.2em&#8221; meta_font_size=&#8221;16px&#8221; meta_letter_spacing=&#8221;4px&#8221; meta_line_height=&#8221;3em&#8221; parallax=&#8221;on&#8221; parallax_method=&#8221;off&#8221; custom_padding=&#8221;200px||300px|&#8221; parallax_effect=&#8221;on&#8221;]&nbsp;<br \/>\n[\/et_pb_fullwidth_post_title][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.0.74&#8243; background_color=&#8221;#f2f2f2&#8243; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;off&#8221;][et_pb_row padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; _builder_version=&#8221;3.0.47&#8243; background_color=&#8221;#ffffff&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; column_padding_mobile=&#8221;on&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;off&#8221;][et_pb_post_title author=&#8221;off&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; _builder_version=&#8221;3.0.85&#8243; title_font_size=&#8221;50px&#8221; title_font_size_phone=&#8221;30px&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; parallax=&#8221;on&#8221; parallax_method=&#8221;off&#8221; custom_padding=&#8221;|50px||50px&#8221; parallax_effect=&#8221;on&#8221;]&nbsp;<br \/>\n[\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; padding_right_1=&#8221;50px&#8221; padding_left_1=&#8221;50px&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;3.0.47&#8243; background_color=&#8221;#ffffff&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; padding_left=&#8221;50px&#8221; padding_right=&#8221;50px&#8221; column_padding_mobile=&#8221;on&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.0.106&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; module_alignment=&#8221;left&#8221; use_border_color=&#8221;off&#8221;]<\/p>\n<p class=\"p1\"><span class=\"s1\">Trying to become an <a href=\"https:\/\/fi.wikipedia.org\/wiki\/Ketter%25C3%25A4_ohjelmistokehitys\"><span class=\"s2\">agile product development organization<\/span><\/a>? Go ahead. Pictures are glued, patched up with plaster and fixed with chewing gum. But you cannot glue, patch or fix a change. That is why no product development process, much less an organization, can become agile or able to learn just by deciding it.<\/span><\/p>\n<blockquote class=\"et-pullquote right\"><p>The greater the change, the more you need to develop the operating methods.<\/span><\/p>\n<\/blockquote>\n<p class=\"p1\"><span class=\"s1\">The greater the change, the more you need to develop and guide the operating methods in the desired direction. We develop and <a href=\"https:\/\/contribyte.fi\/2018\/02\/22\/kettera-tuotekehitys-vaatii-ajatusmallin-muutosta\/koulutukset\/\"><span class=\"s2\">train<\/span><\/a> our customers in agile product development with great joy and passion. However, sometimes it feels that the tools and operating methods of development are stuck in the same club as product and business development. At worst, our customer companies find it difficult to lead agile product development processes if the company utilizes non-agile operating methods. The funnel of the ever-accelerating development train must also fit the organization\u2019s operating methods, personnel, and stakeholders, and you must observe the changing landscape in order to provide your customers with value that they are ready to pay for.<\/span><\/p>\n<h3 class=\"p5\"><span class=\"s1\"><b>A New Way of Thinking, Better Results<\/b><\/span><\/h3>\n<p class=\"p1\"><span class=\"s1\">The reason why change is talked about so much is that adapting to change has become a lifeline for companies \u2013 not because it is trendy, but because the rate of change on the market is accelerating and keeping up with customer understanding is difficult, even for customers themselves. Change is difficult, but any company can adapt. In order to be able to adapt, companies need to be ready to transform: this requires the mandate and example of the management, as well as genuine will and commitment.<\/span><\/p>\n<blockquote class=\"et-pullquote right\"><p>At best, there is no change, only adapting human minds.<\/span><\/p>\n<\/blockquote>\n<p class=\"p1\"><span class=\"s1\">An agile organization develops its products and services as a continuous cycle and, at best, generates both good and bad ideas frequently. This is possible because the personnel have learned an <b>agile and situationally aware way of thinking<\/b>. Because all operations are <a href=\"https:\/\/www.suomisanakirja.fi\/iteratiivinen\"><span class=\"s2\">iterative<\/span><\/a> in nature, changes will flow between the functions as part of the organization\u2019s natural ecosystem. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">At best, and perhaps at the most ideological, there is no change, only adapting human minds. Instead of posing a threat, change adapts into a part of the organization\u2019s agile way of thinking and operating. The worst threat is stagnation.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Sometimes product development starts from changing your way of thinking. Are you ready? We are.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Check out our <a href=\"https:\/\/contribyte.fi\/2018\/02\/22\/kettera-tuotekehitys-vaatii-ajatusmallin-muutosta\/koulutukset\/management-3-0-kahden-paivan-kurssi\"><span class=\"s2\">Management 3.0 training<\/span><\/a> \u2013 bring your company up to date in agile leadership!<\/span><\/p>\n<div class=\"vanity-url-form\">\n<form action=\"https:\/\/www.linkedin.com\/profile\/vanity-name-submit\" method=\"POST\" name=\"vanityUrlForm\"><\/form>\n<\/div>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Maria Wan&#8221; position=&#8221;Service Design Consultant&#8221; image_url=&#8221;https:\/\/contribyte.fi\/wp-content\/uploads\/2018\/11\/Wan-Maria.jpg&#8221; db_email_addr=&#8221;maria.wan@contribyte.fi&#8221; twitter_url=&#8221;https:\/\/twitter.com\/HanumanConsults&#8221; linkedin_url=&#8221;https:\/\/fi.linkedin.com\/in\/mariawan&#8221; admin_label=&#8221;Person&#8221; _builder_version=&#8221;3.19.1&#8243; background_color=&#8221;#f9f9f9&#8243; custom_padding=&#8221;30px|30px|30px|30px&#8221; saved_tabs=&#8221;all&#8221; global_module=&#8221;15712&#8243;]<\/p>\n<p>Maria guides Contribyte&#8217;s clients towards more interactive teams and coaches organizations to a better customer understanding. Maria has experience in designing and managing services, multicultural and international activities, and developing cross-organizational customer-orientation. On a perfect summer day, Maria can be found biking to a tennis court or observing people in a foreign environment. Maria understands customers from developers to management teams, from teenagers to grandmothers and from Finns to Samoans.<\/p>\n<p>[\/et_pb_team_member][et_pb_posts_carousel_agsdcm category_id=&#8221;19&#8243; max_title_characters=&#8221;150&#8243; heading_style=&#8221;custom&#8221; heading_primary=&#8221;Lis\u00e4\u00e4 sinua kiinnostavaa sis\u00e4lt\u00f6\u00e4&#8221; posts_per_page=&#8221;4&#8243; hover_overlay_icon=&#8221;%%190%%&#8221; admin_label=&#8221;Kiinnostavaa sis\u00e4lt\u00f6\u00e4 &#8211; VALITSE KATEGORIA &#038; LAJITTELU&#8221; _builder_version=&#8221;3.0.92&#8243; header_font_size_tablet=&#8221;51&#8243; header_line_height_tablet=&#8221;2&#8243; subheader_font_size_tablet=&#8221;51&#8243; subheader_line_height_tablet=&#8221;2&#8243; title_font_size_tablet=&#8221;51&#8243; title_line_height_tablet=&#8221;2&#8243; meta_font_size_tablet=&#8221;51&#8243; meta_line_height_tablet=&#8221;2&#8243; saved_tabs=&#8221;all&#8221;][\/et_pb_posts_carousel_agsdcm][\/et_pb_column][\/et_pb_row][et_pb_row padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; padding_right_1=&#8221;30px&#8221; padding_left_1=&#8221;30px&#8221; _builder_version=&#8221;3.0.47&#8243; background_color=&#8221;#003478&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; padding_left=&#8221;30px&#8221; padding_right=&#8221;30px&#8221; column_padding_mobile=&#8221;on&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_post_nav in_same_term=&#8221;off&#8221; _builder_version=&#8221;3.0.92&#8243; title_font=&#8221;||||on&#8221; title_text_color=&#8221;#ffffff&#8221; title_font_size=&#8221;22px&#8221; title_line_height=&#8221;2em&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#003478&#8243; border_width=&#8221;5px&#8221; border_style=&#8221;outset&#8221; hide_prev=&#8221;off&#8221; hide_next=&#8221;off&#8221;]&nbsp;<br \/>\n[\/et_pb_post_nav][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;3.0.74&#8243; custom_padding=&#8221;54px|0px|0px|0px&#8221; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;off&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;3.0.47&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; column_padding_mobile=&#8221;on&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;off&#8221;][et_pb_sidebar orientation=&#8221;right&#8221; area=&#8221;et_pb_widget_area_1&#8243; _builder_version=&#8221;3.0.74&#8243;]&nbsp;<br \/>\n[\/et_pb_sidebar][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trying to become an agile product development organization? Go ahead. Pictures are glued, patched up with plaster and fixed with chewing gum. But you cannot glue, patch or fix a change. That is why no product development process, much less an organization, can become agile or able to learn just by deciding it.<\/p>\n","protected":false},"author":16,"featured_media":14671,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","wds_primary_category":0,"footnotes":""},"categories":[665,764,765,42],"tags":[452,471,480,481,203,473,477,198,479],"class_list":["post-12396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-henkiloston-kehittaminen-en","category-johtaminen-3-en","category-tuoteorganisaation-johtaminen-en","category-uncategorized","tag-agile-en","tag-ajatusmalli-en","tag-change","tag-change-management","tag-lean-en","tag-management3-0-en","tag-muutosjohtaminen-en","tag-product-development","tag-way-of-thinking"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Agile Product Development Requires Changing Your Way of Thinking &ndash; Contribyte<\/title>\n<meta name=\"description\" content=\"Trying to become an agile product development organization? 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