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Don’t Outsource Service Design – Learn It!

Don’t Outsource Service Design – Learn It!

Customer experience is so important that you should not assign it to a third party. A functional or ready product alone is not enough. You need a positive customer experience because the decision on the excellence of the product or service is made by the user or customer. In order for the customer’s experience to be as consistent with the company’s goals as possible, you need service design.

Why Do We Need Service Design? – The 5 Benefits.

Why Do We Need Service Design? – The 5 Benefits.

Service design looks at the service comprehensively from the customer’s perspective.
Concepts like customer experience, customer understanding, customer orientation, service promise and value proposition are basic concepts of service design, without forgetting the business resources. Read more in our blog!

Lies, Damned Lies, Business Cases

Lies, Damned Lies, Business Cases

The value of ideas and innovations is often side railed, since the management makes decisions based on the great presentations and a business cases built on wild assumptions and wishful thinking.